Introduction: The implementation of the General Data Protection Regulation (GDPR) in 2018 marked a significant milestone in data protection and privacy regulations, impacting digital marketing practices worldwide. GDPR has reshaped the way businesses collect, process, and utilize personal data for marketing purposes, emphasizing transparency, accountability, and individual rights. This article explores the impact of GDPR on digital marketing practices, key compliance strategies, challenges, case studies, and future trends. Key Provisions of GDPR Relevant to Digital Marketing: GDPR introduces several key provisions that have a profound impact on digital marketing practices.…
Read MoreNavigating GDPR in the Digital Marketing Landscape: Strategies for Compliance and Success
